M NEXUS INSIGHT
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How to pronounce staud

By Olivia Hensley

Is Staud a luxury brand?

Staudinger has said that the Staud girl “loves high-end luxury brands but isn’t trying to spend an insane amount on something – she likes to mix high with low.” (The Moreau retails for £315, a more accessible price than the usual ‘It’ bags.)

Is Staud a good brand?

This time, we’re turning the spotlight on vintage-inspired Californian label Staud. Known best for its cult handbags and retro ready-to-wear, the brand has fast become a firm favourite on the fashion week front rows.

What is Staud brand?

It’s why, in 2015, Sarah Staudinger and George Augusto co-founded the LA-based brand upon the idea that fashion shouldn’t just empower women — it should be accessible, too. But at the heart of STAUD is design. If fashion is a never-ending pursuit of style, then STAUD is what happens after you’ve found it.

Is Staud ethical?

Meghan’s outfit choices are often as sustainability focused as they are fashion forward and so it comes as no surprise that this Staud dress has impeccable ethical credentials. Founded by Sarah Staudinger and George Augusto in 2015, Staud’s pieces focus on wardrobe staples in sustainable fabrics.